Remember the lesson, Use your senses!

How many students heard the message of your project?

Estimated percentage of your student body?

Who has your project aimed to reach? 
Freshman class, Sophomore class, Junior class, Senior class, School professionals, Parents, Community at large

Our project focuses on increasing awareness by using all five senses when driving. Sight is the most critical sense that must be employed when driving – remember, driving on the road is not a video game. Secondly, if a driver is listening to loud music or transporting passengers who distract them, their hearing could slow down their reaction time. Third, the sense of touch is also imperative to safe driving, as both hands must be on the steering wheel in order to maneuver through unexpected situations. Fourth, smell requires the driver to pay attention to their surroundings and to identify odors that may leak from the car. Lastly, taste requires you to refrain from eating or drinking while driving so all of the driver’s attention can be focused on the road. Our target audience is our school community, sister school, Passaic Preparatory Academy, and all community stakeholders to sign the “Share the Road” pledge. Since our school lacks an auditorium or a gym with bleachers, the architectural layout of our building prohibits an entire school assembly. Therefore, to reach every student at the school, we use social media as a medium for communication. We also make daily morning announcements and maintain official accounts on several platforms, all with large followings. We currently enjoy a 98% school-wide membership on our YouTube Channel for delivery of information, and we are working hard to raise awareness and increase membership at our sister school, where students will also sign the pledge, follow all of our platforms, and scan the pledge’s QR code into their phones. Every week, incentives will include a randomly chosen winner from our various media outlets to whom we will award prizes such as t-shirts, sport water bottles, stickers, and pens displaying the “Remember the lesson, Use your Senses” logo.

Target Audience:
The three high schools and the community at large were our target audience. We requested the people from our community which included our family , friends , teachers and the students in our school to sign the “Share the Road” pledge and join our Social Media Platforms.

Our school lacks an auditorium and a gym with bleachers, therefore because of the architectural layout of our building, we were unable to hold an entire school assembly. In order to reach every student at the school and our community, we used social media as a medium for communication. We also made posts and two different PSA videos in our official accounts on a number of platforms, all of which have large followings. We gave out the ordered stickers to those who sign the pledge, follow our platforms, and scan the pledge’s QR code. Furthermore, every week we chose winners at random from all of our platforms to get prizes like water bottles that were bought. Finally, we collected 1,300 pledges that have already been signed and mailed in.

We collaborated with the Safety Patrol school scouts to receive training from AAA to become Safety Patrollers. This was especially important as we got a lot of safety tips from the agent. Furthermore, the Safety Patrollers helped us every morning with explaining to the students what our mission was for signing the Share the Road Pledges. In addition, we worked on two PSA videos and posts on our social media to promote awareness for Safe Teen Driving. (See link for pictures: PASE – Final Report- UGotBrains:2023

Use of resources:
We used our social media accounts as well as the Today’s Noticiero YouTube channel to promote our campaign. In addition, all team members did community outreach for the Share the Road Pledges. They got their parents, family members and also their neighbors to Pledge.

Use of media:
Our primary use of media was through weekly videos posted on YouTube. In addition, we also presented and supported the cause of our project through our daily posts on social media and our two PSA videos. PSA 1- PSA 2-
Thoroughness: Show how your project demonstrates an understanding of teen driving safety Our project manifests an understanding of teen and adult driving safety because both drivers and pedestrians have a responsibility to share the road. Both have to be cautious and responsible to one another. Hence, we explained the correlation of the “Share the Road” Pledges. The driver should never focus on distractions like playing loud music, eating or drinking, applying makeup, looking away from the road, and foul smells that distract while driving. The driver is responsible for ignoring distractions. It is also important that the passengers also do not create distractions. The passengers should help the driver focus on the road and guide them in the right way.

When we started this project we created a YouTUbe Channel to be able to deliver the information to the students and the community as a whole. As we progressed through the program, we decided to expand our ways of communication to serve the most students and community members as possible through different platforms. Therefore, we created additional social media platforms like Twitter, Instagram, and TikTok.

Our project will have a lasting effect within our target groups which are our students and the Passaic community, because our students and families have learned new tips and facts on the Teen Driving Safety Program.

Unexpected Lessons Learned:
Some unintended consequences that came out of our project is that not many students and their families drive, so they didn’t understand what our mission was. We had to explain to the students and family members what we were doing. Hence, leading us to build our own car in order to create the video.

Stipend Reporting:
Your school received a stipend to support your Champion School Teen Driving Safety Project. Additionally, any funds that you raised as a result of your project must be reinvested into transportation safety. The purpose of this report is to itemize expenditures for your project that were paid from the stipend

Materials to build our Model car – $200.00
Stickers – $300.00
Water Bottles – $600.00

Total – $1,000.00