Create. Compete.
Change Your Campus.
The CRASH Project empowers college students to create peer-driven campaigns that promote transportation safety on and off campus. Car crashes are the leading cause of death for people ages 15 to 24. With so many young drivers, busy roads, and walkable campuses, the risks are real.
This is your chance to make a difference by educating your peers on the real issues they face. Your campaign can focus on distracted driving, biking and e-scooter safety, drinking and driving, pedestrian risks, or any transportation safety issue relevant to your campus. Whether you’re part of a student club, Greek organization, class, or just a group of friends, you can build a campaign tailored to your community with support from a BIANJ advisor.
You’ll receive $1,000 to launch your campaign, gain leadership experience, and compete against other colleges for cash prizes. Final campaigns are showcased statewide, giving your team and your school serious bragging rights.
Ready to make an impact and have fun doing it?
- How it Works
- 2025-2026 CRASH Project Winners
- CRASH Project Toolkit
Questions? Contact us or call 732-745-0200.
Get Started with Our CRASH Project Toolkit
To help you with the CRASH Project, the following is a collection of content, tools, and resources. Looking for something else? Contact Us »
Use the following links to learn more about the CRASH Project and your roles and responsibilities as a participating group.
Your school has three ways to score extra credit points:
- The top school with the most Share the Road pledges
- The top school with the most Transportation Surveys collected
- Attend a BIANJ New Jersey Pedestrian Bike Safety Coalition Virtual Meeting on January 12, 2027 or April 13, 2027 on Teams. Find out more and join the meeting.
Visit the CRASH Project Toolkit section at JerseyDrives.com for details and links.
- Application – due by December 15, 2026
- Mid-Term Update – due by February 26, 2027
- Final Update – due by April 23, 2027
Promoting your project is vital to spreading the word about your campaign and increasing its impact. Review the Media Tip Sheet Photo and Video Release Form.
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- CRASH Project Media Tip Sheet
- Photo Video Release Form
- Sponsors Logos – please add the logos on this page to any materials you create as a way to thank our sponsors.
- JerseyDrives Monthly Social Media Campaign
- Past Social Media Posts
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Below are resources to help you get started with your project. Please use local, state, and national resources as you see fit for your campaign.
To enhance the CRASH Project, we’ve implemented an evaluation component developed by the Brain Injury Alliance of NJ. Groups will be asked to participate in an online evaluation at the end of the program.
Become a CRASH Project Sponsor
The CRASH Project would not be possible without the generous support of our sponsors. In addition to a grant provided by the New Jersey Division of Highway Traffic Safety, we have partnered with other organizations that share our commitment to keeping new drivers safe on the roadways.
Sponsorship opportunities are available for our 2026-2027 Teen and Young Adult Safe Driving Programs. Don’t miss your chance to be a part of this innovative program.
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