Lok-In Neptune Drives Safe


How many students heard the message of your project?
2000


Estimated percentage of your student body?
91-100%


Who has your project aimed to reach?
Freshman class| Sophomore class| Junior class| Senior class| School professionals| Parents| Community at large


Objective: 
Clearly state the objective of your project. 

Our objective was to promote safe driving within your community, with a specific focus on reducing distracted driving by providing education to students of the Neptune School District and the community at large.


Execution: 
Describe your project and its implementation. 

Social Media Campaign: We first chose relevant platforms frequented by your target audience (e.g., Facebook, Instagram, TikTok). We then began to develop engaging content that raises awareness about the dangers of distracted driving. We also used this platform to ‘Post at Noon’ every Tuesday.

Wall Mural: We chose a prominent location within the school building with high student traffic (1st Floor A-Wing) and designed  a visually impactful mural that emphasizes the message that Neptune drives safe. This sustainable project will be added to over time, as we position mini-murals of cell phone screens containing text messages that offer information, statistics and reasons to avoid distracted driving. Additionally, a dedicated bulletin board was set up  in a central location (1st fl. front main hallway). The board was updated with posters and flyers promoting safe driving habits, reminders about upcoming events related to the project, student artwork or essays related to the dangers of distracted driving, and QR codes for the Share the Road Pledge.

Education Campaign for Younger Pedestrians: Students visited 1st grade classes to deliver lessons on Pedestrian Safety, Wheeled Sports and Safety in and around Cars. The lessons were designed by the students and included visual aids, games, songs, and interactive elements.

In addition to accident prevention, students readied themselves for every eventuality and got prepared to react if they ever encountered a roadside emergency. We partnered with Hackensack Meridian to learn life saving techniques and become certified in BLS/CPR, and Stop the Bleed.

Additionally, we incorporated our mural logo design into a T-Shirt.


School/Community Engagement: 
How did you reach your student body and the community? (examples: connecting with nearby colleges, schools, local police departments, persons affected by teen crashes, local/county/state governments, and local businesses) 

We connected with our local hospital and partnered with a nearby elementary school. We also visited a trauma unit.


Creativity: 
What makes your project unique and engaging? How did you engage with other student groups to creatively spread your message? (Examples: create artwork, music, plays, unique campaign slogan/logos) 

We partnered with the art club to assist with the design and painting of the wall mural. We partnered with Robert Wood Johnson and Jersey Shore Medical Center for our safety ambassador program.


Teamwork: 
Show how you worked as a team in designing and implementing your project (examples: sign-in sheets at meetings, photos of the group working on tasks). 

The more creative members teamed up to work on design and implementation of the artistic elements of our campaign. Meetings were regularly held to brainstorm, develop, and implement ideas.


Use of Research/Data: 
Show how you used local resources to help identify, deliver, assess, and present your project (Examples: local/statewide/national data.). 

Students were polled and the data was used to inform decisions in our project.


Use of Media: 
Document how you used media in your project (examples: local radio, TV, newspapers, social media, websites, video, PSAs). 

Social media and local publications (the school newspaper and morning announcements) were utilized.


Evaluation and Impact: 
Describe how you measured the impact of your project (examples: pre/post observational studies, surveys, quizzes, interviews, etc.)   

Observations and feedback from staff, students and community members.


Sustainability: 
How will your project have a lasting effect on your target group? 

The lessons we taught to the first graders will stick with them. The moral painted in the A-wing will last as long as the school.


Unexpected Lessons Learned:
Describe any unintended results that came out of your project. 

The project uncovered hidden talents and interests among students. Participating in the social media campaign, creating art for the mural, and actively engaging in the pedestrian safety education program revealed students with a knack for communication, design, and leadership, fostering their personal growth beyond the initial scope of the project.


Stipend Reporting:
Your school received a stipend to support your Champion School Teen Driving Safety Project. Additionally, any funds that you raised as a result of your project must be reinvested into transportation safety. The purpose of this report is to itemize expenditures for your project that were paid from the stipend

T-Shirts $928.65
Lock-in Neptune Drives Safe Whistle/Key Chain Art $277.07
Lock-in Neptune Drives Safe Glow in the Dark Wrist Bands $204.00
Total $1409.72

PROJECT MEDIA