The objective was to raise awareness about pedestrian and teen driver safety through year-long advocacy efforts led by the Burlington City Youth Advisory Board. By engaging in community outreach, legislative collaboration, and storytelling—including the creation of a national PSA in partnership with the National Road Safety Foundation—the students of Burlington City High School aimed to honor the memory of their fallen crossing guard, Bruce Morlak, and inspire real change in driver behavior, school zone infrastructure, and youth-led public safety initiatives.
